NEW BOND STREET
In this flagship store, other than working on the consolidated Dior Design and Lighting Concept as developed by Peter Marino and Metis Lighting, the challenge was to produce a strong image standing out in the New Bond Street environment, where all the major Retail brands stores are also located.
The Dior project lasted overall 4 years and occupied two adjacent typical – externally – English townhouses and it comprises all the Dior world for the first time.
From all the Women’s goods, Couture, RTW and accessories, to Dior Homme, Baby Dior, Fine Jewelry and Dior Maison.
All the elements orchestrated in numerous shades of grey, metal, leather and precious wall coverings.