The high fashion Brand with its creative director, Sarah Burton, decided to work with the famous architect Smiljan Radic to develop the new concept of interior design for the Brand and a new lighting concept was necessary.
Their work started with the renovation of London store in Old Bond street, which is one of the most important and symbolic flagships of this Maison.
The new concept is inspired by natural and organic elements, with strong reference to special and distant atmospheres. Materials, details and textures have an intense visual impact and attract clients’ attention along this immersive journey inside the Boutique.
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