ALEXANDER MC QUEEN
Located in the famous Miami District at 146 NE 41st Street Alexander McQueen launches its new boutique on the trace of the London Flagship store signed by the Chilean Smilijan Radic and Metis Lighting curated the illumination.
Radic designed an immersive fascinating scenery handling a material palette of wood, raw stone, intense coloured textile, glass constructions and the already introduced cotton-crete creating stunning features and motifs for showcasing the famous brand’s fashion items. Nature coexists elegantly with high fashion expressing the unique character of the brand.
The glazing on the ground floor level permits the pedestrian’s look to penetrate inside the store, where a large white dome covers the space. The overhanging first floor seems to be floating and the round opening is a clear reference to the iconic Hollein’s Retti Candle Shop.
PRIX VERSAILLES AWARD (2021)
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